In today’s corporate world, the word “culture” often gets reduced to buzzwords and breakroom perks—think bean bags, free coffee, and Friday night socials. But for Nazarea Mira, CHRP, Managing Director of JustHired, real culture has nothing to do with gimmicks—and everything to do with how people show up for one another every single day.
“Culture is in how we show up for each other every day,” she said in an interview with Financial Adviser PH.
At JustHired, she leads with intention, clarity, and compassion—building not just a company, but a culture that prioritizes human connection, psychological safety, and shared growth.
Beyond Surface-Level Perks
Nazarea’s journey into HR wasn’t traditional. She began in call center operations, transitioned into recruitment while living abroad, and eventually founded her own people-focused firm. That unorthodox path taught her to focus on what truly matters—not surface-level policies, but the everyday behaviors that shape how teams function.
“A great culture isn’t built in your handbook—it’s built in your habits,” she told Financial Adviser PH.
Whether it’s checking in on an overwhelmed team member, encouraging open dialogue, or mentoring new hires with patience, Nazarea believes real culture reveals itself in the quiet, consistent actions of leadership.
Leading With Intention and Empathy
As a business owner, Nazarea doesn’t just manage performance—she nurtures people. She approaches leadership with a coaching mindset, helping her team become not only more effective recruiters but also more thoughtful professionals.
“We encourage our team to express ideas, make mistakes, and grow from them,” she shared.
“We don’t just talk about psychological safety—we live it.”
This style of leadership has led to a highly engaged team and a reputation for being a firm that genuinely walks its talk.
Building a Culture That Scales With Integrity
For Nazarea, culture isn’t static—it evolves. But what must stay constant is the company’s core values, especially as JustHired continues to grow. Whether she’s hiring new team members or onboarding new clients, she remains focused on values alignment over vanity metrics.
“The way we treat people internally mirrors how we work with clients and candidates externally,” she explained during her Financial Adviser PH interview.
“That consistency is what builds trust—and trust is what scales.”
Why Culture Matters More Than Ever
With hybrid work, automation, and talent shortages reshaping industries, workplace culture has never been more critical. Candidates today want more than a paycheck—they want purpose, inclusion, and respect.
Nazarea believes this is where companies will win or lose the talent war.
“You can’t fake culture anymore,” she said.
“People can feel it. And the best talent will choose authenticity over amenities every time.”
